On September 6th, Cummins hosted the University of California, Irvine, Paul Merage School of Business Executive MBA class at our facility in Chongqing. The visit was part of the Merage School's International Residential Program and 35 students and their Professor, Dr. Leonard Lane were in the group. Dr. Lane said the objective of the residential was to introduce the students to the "challenges of doing business in a foreign environment." Specifically the trip which covered two cities, Shanghai and Chongqing was "to allow the students to view China through 3 lenses, a place you export from, a consumer nation and a place where you conduct research and development."
Through visiting the main machining workshops and assembly workshop of CCEC, the delegation gained an initial understanding of products and production status of the company. General Manager Andrew Penca reviewed the development history, long-term goal, core value and five operation core culture of CCEC in detail, and introduces the products of the company and their application fields and marketing share in order to give the foreign students chance to know about the development status and operation system of CCEC.
The Dr. Lane said "the Cummins visit helped the students get a better understanding of how an American company operates in a joint-venture environment in China and they were very pleased with the in-depth briefing of life in Chongqing given by General Manager Andrew Penca."
They have a detailed understanding of various aspects of Chongqing, including investment environment, life, entertainment, and education etc. In addition, Andrew shares his and his family members' actual feeling towards work, life, study and entertainment in Chongqing by showing relevant pictures, and also introduces the differences in Chinese and American cultures and interpersonal communication. The students found this discussion most valuable as many of the students in the room could directly relate to Andrew’s life stage as well as his personal and professional perspectives.
One student, Matthieu Roussillon said,“Our visit of the Cummins facility started with a warm welcome from the management staff and an immediate surprise: the site was simply beautiful. I expected the plant to be a typical set of large industrial-looking buildings in the middle of an endless industrial zone; I found instead a quiet and beautifully landscaped property running an efficient operation. The first message we heard was very clear and evidenced by the badges that were handed to us: safety is the priority and we were all provided with appropriate PPE. The visit of Cummins was a perfect illustration of a well-executed AAA strategy (Aggregation, Arbitrage, Adaptation). Perhaps the aspect that surprised me the most was the extent of Cummins' commitment to corporate responsibility: I was impressed by the staff's involvement in the local communities and the firm's decision to do what's right, such as recycling the waste water generated at the site even though the region doesn't impose any water usage restriction at this plant.”
CCEC receives EMBA students from University of California, presents a favorable corporate image, and provide them with opportunities to know more about the development condition of foreign enterprises in Chongqing and to experience the favorable investment environment and convenient living environment in Chongqing as well as the differences between Chinese culture and American culture. It helps to attract them come to Chongqing to invest, work and live.